New Logo Unveil - SmartSolve - Water Soluble Materials

NEW LOGO UNVEIL

NEW LOGO UNVEIL

It’s a brand new day for SmartSolve!

Over the last 18-months, SmartSolve has been working to deploy our strategic growth plan. A piece of this plan included a brand refresh which incorporates an evolutionary logo update. We are excited to finally unveil our newly designed logo which embodies both who we are as a company and the significant focus on developing new technologies for new and existing markets.

Logo Rationale

At SmartSolve, we are called to preserve and steward God’s creation. Formed in nature, our water droplet is a strong, familiar shape that tells the unique SmartSolve brand story. Our refined logo brings a new fresh energy and conveys our commitment to packaging technologies. Our colors convey trust, integrity, and sustainability through our combination of our blues and greens, which are activated by a gradient to symbolize innovation and motion.

Watch the video below to see the progression of our new logo!

https://smartsolve.wistia.com/medias/v7ha0fgbro
Updated Identity: Meaning behind the NEW SmartSolve Logo